Joanne Tombrakos has been calling herself a Storyteller before it was the trendy thing to do. A Digital-First Marketing and Business Strategist, Assistant Professor of Marketing at NYU and above all, a writer, she is considered a subject matter expert in personal branding, content marketing, social media and pitch-perfecting.

She is the author of three books, including the workbook, Getting Your Personal Brand Story Straight and the host of a weekly podcast - Marketing, Mindfulness and Martinis.

As Senior Advisory to Paresa Collection and its clients, she is a transformative voice in brand and marketing strategy offering much guidance and clarity in her ever-so-engaging way.

In her previous career, Joanne held senior management positions in media advertising and marketing at CBS Radio, Time Warner Cable and NY1 News.

While she currently resides on the other side of the Hudson, working on her next book, she is and always will consider herself a New Yorker.